Mastering online marketing and lead generation is one of the highest-return investments your small business can make. But after a while, even the most successful online marketers run into the problem of ‘diminishing returns”.

 

We focus on finding the most appropriate marketing channels for the product, customers and the company’s strategic plan. We believe the sum of the parts is always greater than the whole – this is why we always incorporate the use of multiple marketing channels and apply various proven online marketing strategies and tactics.

 

Our Marketing solutions include:

 

Social MediaSocial

Media Marketing is sometimes defined as “an engagement with online communities to generate exposure, opportunity and sales”.

 

Affiliate Marketing

We are great believers in success and success-driven marketing platforms. We will help you take care of initiating a full affiliate marketing program in your company. From setting up affiliate marketing teams, to recruiting and training relevant staff members to sales and operations process realization and optimization. Our team will start by defining the KPI’s and goals that are unique to your company. We’ll help you select and implement the relevant technology to create a fine-tuned and working marketing machine covering all of your online marketing needs.

 

SEO (Search Engine Optimization)

Ninety-two percent of the online population visits a search engine, portal or community site every month. Top search engine rankings can generate up to 900% more traffic to a site translating to up to 80% more in sales. Bottom line? Your site cannot afford NOT to be found by search engines!Search engines are essential channels for bringing traffic and prospects to your doorstep, we’ll help you create and maintain your online presence by correctly balancing organic optimization and sponsored links to bring prospects to your company and products.

 

Email Marketing

Our Email Marketing Solutions offer the best ways to keep your customers coming back to you time and again.Email marketing is on the rise worldwide. With response rates that range from 3-15%, savvy marketers can’t overlook the power, effectiveness, and cost savings that responsible, opt-in e-mail marketing can bring to an organization. At GEM Group, we will help integrate e-mail marketing tactics into your internet marketing plan.

 

PPC (Pay Per Click Marketing)

We understand the business costs and the intricacies of managing a PPC account and offer our professional Pay Per Click Management Services to help you manage these accounts.Our service is based upon high-end PPC Management services complete with our customizations to ensure our specifications. We offer full support and training by our expertly trained SEM analysts.

 

Media Planning, Buying and Management

Building online brand presence is a process that requires patience and a long-term view. At GEM Group, we know how to create the right marketing mix and build a professional and winning team.Our experienced professionals will work with you to develop a media strategy, conduct media research, create a media plan and ultimately to launch and optimize your online ad campaign.

 

Multichannel Marketing

A successful marketing strategy includes a mix of tactics that is unique to each brand and each industry. Integrating your campaign across a series of digital channels (when done correctly) will increase your results and maximize your marketing budget.Multi-channel Marketing is simply an innovative way to get your message across using more than one medium to improve ROI, increase visibility and engage your audience smartly. Implementing your message smartly across a network of channels is not intuitive, this is where GEM Group and our experienced team comes in.

 

Web Traffic Monetization

We’ll Help You Unlock Value from Any Existing WebsiteMost companies have some sort of online presence however not all businesses know how to turn that mere presence into actual revenues. Even websites that provide terrific information are many simply not able to find ways to generate serious income. At GEM Group, we help companies with such existing websites to benefit from these untapped opportunities without sacrificing their primary function (i.e., you do not have to sell out)!